How Your Customers Make Choices: A simple method of improving your offering – and your bottom line

By Wesley Found – President, Linborough Property Corp. The Business Advocate, page 11 – Fall/Winter 2023 Edition In another life of mine, I stumbled on an experiment about jams in a grocery store that stuck with me. One day, at an upscale grocery store, customers would be greeted with a shelf of 24 different kinds… Continue reading How Your Customers Make Choices: A simple method of improving your offering – and your bottom line